We’ve been where you are, building from scratch, moving fast with limited resources

Some of us were founders, others led growth or product at high-growth companies.
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Who We Are

Where Founders and Growth Leaders Build Together

We're a collective of founders, growth leaders, and brand strategists with deep experience across startups, enterprises, and agencies.
About us
Our Team Has:
  • Scaled growth engines for regional and global brands
  • Led marketing, sales, and product teams in fast-moving industries
  • Built systems that connect creativity with performance
Our Culture

We move fast, stay curious, and build with purpose

For us, every project is a partnership, because sustainable growth only happens when teams grow together.
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Meet With Us

Led by Founders Who’ve Been There

Kevin Cho - CEO & Founder of GTM Lab
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Kevin Cho,
CEO & Founder of GTM Lab

After building multi-million dollar companies like Peeba and investing in 50+ startups as a VC fund partner (later acquired by gaming unicorn Animoca Brands), Kevin understands the real challenges of scaling growth.

Recognized in Forbes 30 Under 30for Retail & E-Commerce and part ofY Combinator’s Winter 2023 Cohort, he’s learned directly from some of the world’s best founders and operators.

Today, Kevin leads GTM Lab with one mission: to help teams grow faster, smarter, and more predictably—using the same playbooks that once took years (and many mistakes) to master.

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Our Team

Meet The Team Behind Your Growth

A diverse team of strategists, creatives, and operators committed to driving measurable results.
Kevin Cho
Albert Lie
Phebe
Candela Hoetama
Jeremy Lawoto
M Jibril
Juan Surya
Ridho Aliga
Nadya Baiq
A. Khairon Nissa
Arif Rahman
Rasyidan Akbar
Esning Kusuma
Jeremy Tobias
M. Fariz
Elvina Lathifa
Laurencia Maitri
Bryan Lie
Shem Jaron
Devira Putri
Melvyn Setiawan
Naqqara Philan
Marie Clarissa