We're the team you hire if you want to win— not maintain.

Before GTMLab I was three things. An investment banker at Oppenheimer (NYSE: OPY). A Venture Capital Partnerat Zeroth.ai, a SoftBank-backed AI fund — where I wrote ~$500K cheques into 50+ AI startups ↗TechCrunch. And for four years, a founder — co-founding Peebato $20M+ in revenue across 6 countries, with $10M raised from Y Combinator, Peak XV, and Headline ↗TechCrunch. Forbes 30 Under 30, retail & e‑commerce ↗Forbes.

From the founder seat at Peeba, I watched every agency we hired do the same thing — sell senior pitches, ship junior execution, hide behind impressions, and cash retainers for work that didn't move the number on our P&L. I kept thinking the same thought: this can't be how the discipline is supposed to work.Someone with operator scars should run a paid growth firm — and run it the way the work actually demands.

GTMLab is that firm. We're bootstrapped on purpose. We staff seniors-only because the work demands it. We wire data, AI, and consulting into every account because half-measures don't compound. And we tell clients no when we can't move the needle — because the alternative is the agency model I left behind. That's the company I built. If it sounds like the one you'd want on your account, let's talk.

Before GTMLab, my career was managing capital — over $300M USD in AUM at one of Indonesia's largest hedge funds, after early years in investment banking. That seat trains you in three things and three things only: every position measured, every thesis defensible, every dollar tracked. That is the discipline I bring to every account we run.

Once we work together, I sit on your side of the table and treat your P&L the way I'd treat my own. We don't hand accounts off to juniors after the pitch. Before I architect the strategy or touch a dollar of budget, I audit the whole engine — where the spend leaks, where the tracking quietly lies to you, which channel is really carrying the rest. Then I build the right team around that read: the growth strategist, the performance marketers, the creative pod, the funnel engineers, the data team — every one of them pointed at your number. Every dollar traces to a real outcome, measured against revenue, not vanity metrics.

That discipline shows up in the work. I helped Bluuu, a TripAdvisor top-20 global attraction, stand up a new growth channel returning over 40×. I tripled Lion Parcel's monthly agent acquisition, took Safari Group from 0 to 1 in a market they'd never sold into, and ran Panorama Group's new expo — surpassing target on ticket sales by 250%. Different industries, different stages, 0-to-1 to 10-to-100 — one standard every time: aligned with the founders, accountable for every dollar, allergic to anything that doesn't compound. Everything is business and data. That's how outcomes compound.