Funnel teardown

Your funnel, torn down. And what to fix first.

A senior strategist follows your buyer’s path, from the ad to the sale in your CRM, and finds where the leads leak. You get the teardown and a 90-day plan in 5 working days, yours to keep.

  • 200+ brands grown
  • $20M+ ad spend operated
  • Senior operators only

Four things, in 5 working days.

The same pieces as our published teardowns, built on your ads, pages and follow-up.

Part of the Nuanu ads board: five funnels sized by their share of 424 live ads, with six example ads and our notes

Every ad, page, form and follow-up you run, drawn as one board, sorted by the job each one does.

Shown as we did it for Nuanu, in teardown No. 001.

One week, start to finish.

No call to book and nothing to prepare. Send the form, and the strategist takes it from there.

  1. Day 0

    Send the form.

    Two minutes. No call to book.

  2. Day 1

    Your strategist confirms on WhatsApp.

    And asks for view access to your ad accounts, if you want to give it.

  3. Day 5

    A 30-minute walkthrough.

    You keep the board, the plan and the recording.

What Day 5 looks like: where the leads leak, and what to fix first. An example.
Client voices

More from the teams we work with.

See all testimonials

“From the first call, GTMLab brought the professionalism that other agencies never did. The whole process was spot on, and in the first month, we were already getting 3–5 qualified leads a day.”

Zuzana De GrootFounder, Palma Islands
Hearing Vision

“Hearing care runs heavily on trust, so for years we've been living through referrals. GTMLab built the engine that changed it. Within a month, bookings were up 30% across every branch.”

AffendyGeneral Manager, Hearing Vision

“Our pipeline used to live in our sales team's relationship, so every time one left, part of it left too. GTMLab built us a system that solves this, and now the leads just keep coming.”

StellaGeneral Manager, Jakarta Aquarium Safari

“Came to GTMLab for predictability over unreliable growth. They delivered in a quarter: revenue +27%, CPC -50%, bookings +20%. Highly recommend for anyone looking to grow and scale.”

KarimCo-Founder, Bluuu
Dental Now

“Marketing in healthcare is its own challenge, so much you're not allowed to say or do, and we’ve never really cracked it. GTMLab built the system around it, and bookings were up 50% in a month.”

AlvinCo-founder, Dental Now
Orange Lotus

“From the start, GTMLab focused on understanding our problem and even went the extra mile with their strategy. In a niche, zero-to-one market like ours, they brought us our very first client.”

VascoOrange Lotus

“We wanted a way to grow our paid ads, and GTMLab delivered. Our website bookings went up, and over a year later, they're still the team that we trust. We couldn't be happier with how it turned out.”

DirectorAshley Hotel Group
Who it’s for

Built for businesses that sell through a conversation.

If you run Google or Meta ads and close the sale on WhatsApp, on a call or in a meeting, it’s built for you.

Not for
  • Online stores that sell at checkout
  • Agencies and consultants
  • Businesses not yet running ads
FAQ

Before you send your funnel

What does it cost?

Nothing to request, and no commitment. If we’d be a good fit, the walkthrough ends with how we’d work together and what it costs.

Do you need access to our ad accounts?

No. View access makes the audit sharper, and you can remove it afterwards.

Will you publish our teardown?

No. Yours stays private. We only publish teardowns of public funnels, built from public sources.

Is the walkthrough a sales call?

It’s the teardown, presented by the person who did it. If we fit, we’ll say how. If not, you keep the plan.

Does everyone get the full teardown?

Accounts with real ad spend behind them do. Everyone else gets a short read of their top three leaks within 2 business days.

Let’s engineer your lead generation engine.

More qualified leads, lower CAC, and a clear view of which ads bring in revenue.

Ways to work with us
Monthly plansOne-off buildsGrowth partnership

How we start

  1. Discovery callWe learn how you sell, where leads go cold and what could work better.
  2. Read-only auditIf we’re a fit, we get read-only access to your ads, analytics and CRM, and diagnose what’s really going wrong.
  3. Your proposalWe walk you through the diagnosis and the engine we’d build to fix it.

For lead generation businesses already running paid ads. Replies within 24 hours.

Explore a partnership
Selected clients
LazadaCinepolisIHH HealthcareGleneaglesMount ElizabethSiloamELSA SpeakCekatAIAshley GroupBluuuCentral WellnessDoré by LeTaoGoDrinksIkigaiMediflyPalma Islands