On-demand Doctor and Wellness GroupCase
“The results were amazing. I even showed the setup to friends who are experts on running ads, and none of them could find a thing to critique.”
Put AI to work where it moves revenue.
We map where AI can grow your business, then build and run the first agents inside your marketing and sales (lead scoring, follow-up, research and reporting), measured on revenue.
No commitment. A senior operator reads every request.
- Google Partner
- 200+ brands grown
- $20M+ ad spend operated
- Senior operators only
The growth partner behind brands across Asia.
200+
brands served
$20M+
ad spend operated
Our team’s track record
and 180+ more brands
Meet our clientsAI transformation
Most companies are told to “use AI”. Few are shown where it pays.
We start with a roadmap: where AI saves your team time and where it wins you customers, in the order that pays back fastest. Then we build the first agents and run them inside your growth stack, the same way we run our own nine in-house agents on client accounts.
Scores every WhatsApp and DM conversation for buying intent, and says why.
ExampleIntent 92, high: date requested, no price objection, replied in 2 minutes
The short answer
How can a company use AI in marketing and sales?
The useful places are usually the repetitive, high-volume work: answering and qualifying leads, research, first drafts of content and ads, reporting, and follow-up. The aim is to give people more time for the decisions and conversations that win business, not to replace them.
We start with a roadmap of where AI pays in your team, then build and run the first agents inside your marketing and sales, measured on time saved and revenue.
- Leads
- Answered and qualified at any hour.
- Content
- First drafts from your own knowledge.
- Reporting
- Pulled together automatically.
Why AI projects stall
Six reasons AI never reaches the bottom line.
Tools get bought and pilots get demoed. These six gaps are why so few of them ever move revenue.
01 / 06
Machine work, done by hand
What’s happeningReports compiled, leads sorted and chats tagged by hand every week, by people you hired for their judgement.
Check it yourself30 sec
List the reports, tagging and sorting your team does by hand each week. How many hours does it add up to?
How we fix it
Agents on the repetitive work, people on the judgement.
The offer
Your AI roadmap, in 5 working days.
Done by the operators who would build your agents, ranked by payback, and yours to keep whatever you decide.
- 1
The opportunity map
Where AI saves your team hours and where it wins you customers, ranked by payback.
- 2
The data check
Whether your CRM, ads and inbox are connected well enough for agents to work.
- 3
The first agents
The two or three agents we would build first, and what each one should move.
- 4
The 90-day plan, walked through
The build in order, on a 30-minute call with the operator who did the roadmap.
Results
Automation and data already at work for clients.
The foundations AI stands on (clean data, automated capture, one source of truth) and what they returned.
- 9AI agents built in-house and run on client accountsGTMLab
- 5,000+Leads pre-qualified automatically before an agent stepped inIHH Healthcare
- 100%Of purchases reported back to Meta automatically, server-sideIKIGAI · Hong Kong studios
- 6.8×Marketing efficiency, once every lead was traced to revenue in one CRMOn-demand doctor & wellness brand
How We Rebuilt a Full Attribution Funnel That Stopped Ad Spend Reaching Patients Already Won and Cut Cost Per Lead 70%
70%Reduction in cost per lead
~5×Weekly lead volume
Bookings Lived in One System, Ads in Another: Closing That Gap Took A Premium Yoga Chain to 63× ROAS
63×ROAS
100%Purchases now reported back to Meta
On Demand Medical Group
HealthcareHow Connecting Ad Spend to Booked Patients Doubled Return on Media From 3.9× to 6.8×
6.8×MER (up from 3.9×)
36%Lower Cost per Patient
From Untracked Bookings to 100% Attribution: How Fixed Data Trail Grew Revenue 27% on Less Spend
+27%YoY Revenue Growth, on lower ad spend
100%of Paid Spend
“Our corporate sales team had run 7–8 years without much structure. GTMLab brought the strategy, the CRM, and a more systematic way to manage the team — and the result was game-changing.”
“Our pipeline used to live in our sales team's relationship, so every time one left, part of it left too. GTMLab built us a system that solves this, and now the leads just keep coming.”
“We weren't even sure it was possible, and we wanted GTMLab to validate whether there is a way to acquire partners predictably. GTMLab didn’t just answer 'yes'—they proved it.”
Leading SEA E-commerce
“At our size, growing the seller base meaningfully is tough, trust me, we've tried everything. Then, in 60 days, GTMLab built an acquisition method that actually brings quality merchants at scale.”
Xccelerate
“At our price point, a subscription is considered an investment, and rarely an impulse. GTMLab built the journey that educates and nurtures people along the way, so they reach us already convinced.”
The first 90 days
What happens after you say yes.
- Week 1
The roadmap
We interview your team, check your data, and rank every AI opportunity by payback. Nothing is built until you approve the roadmap.
You getAn AI roadmap, ranked by payback
- Weeks 2–3
Connect the data
Your CRM, ads and inbox connected, so the agents have real leads, chats and sales to work from.
You getOne source of truth for the agents
- Weeks 4–8
Build the first agents
The first two or three agents live (lead intent, lost-deal analysis, reporting) and measured from the first week they run.
You getAgents running, with a weekly report
- Day 90
The review
What each agent moved in revenue and hours, which to scale, and the next ones to build.
You getThe next agents’ plan
Why GTMLab
GTMLab, an AI vendor, or an in-house hire?
Three ways to bring AI into your growth, and what each one actually gets you.
What you getGTMLabSenior operators, judged on revenueTypical agencyPaid by the monthIn-house hireOne person, one channel
Who builds itOperators who run AI agents every dayPartly: A vendor selling one toolPartly: One engineer, between projects
What counts as successRevenue and hours saved, measuredNo: A tool switched onNo: A demo that impresses
DataCRM, ads and inbox connected firstPartly: Whatever the tool can reachPartly: Depends on who you hire
After launchRun, measured and improved every weekNo: Handed over, then forgottenPartly: Maintained when there’s time
Time to startRoadmap in 5 working daysPartly: A sales cycle firstNo: Months to hire and ramp up
Beyond AIThe ads, CRM and funnels it improves, one teamPartly: One tool onlyNo: One skill, one person
Who runs your account
Senior operators, on every account.
You speak to the people doing the work, every week, not an account manager relaying messages.
Where our team comes from
- Y Combinator alumni
- Forbes 30 Under 30
- 100+specialists, no junior layer
Leading your account: Kevin Cho, Co-founder, Growth Strategy · Rizky Darmawan, Head of Performance Marketing · Andhika Nurrizky, Senior Performance Marketing Specialist
We don’t get paid for clicks, so we don’t chase them. Every account we take on is wired to the sales in the client’s CRM and judged on them.
FAQ
Before you book the audit
What does an AI transformation partner actually do?
We find where AI pays in your business, then build and run it: a roadmap ranked by payback, the data connected, and the first agents working inside your marketing and sales, measured on revenue.
What kind of agents do you build?
The ones that move revenue first: scoring buying intent on every lead and chat, analysing why deals are lost, turning customer conversations into creative briefs, and tracing each sale back to the ad that started it. The same kinds we run on our own client accounts.
Do we need clean data first?
Usually some of it, and the roadmap tells you exactly what. Connecting your CRM, ads and inbox is often the first build, because agents are only as good as what they can see.
Will AI replace my team?
No. Agents take the repetitive work (sorting, scoring, tagging, reporting) so your people spend their time on the judgement calls and the conversations that close.
What does it cost?
The roadmap session comes with no commitment. If we work together, the fee is set by the scope of the work, and we agree it with you before anything starts.
How quickly will we see results?
The roadmap lands in the first week. The first agents usually go live within four to eight weeks, and we measure what each one moves from the first week it runs.
Is our data safe?
The agents run inside your own accounts and tools, with the access you grant, and work only on the data the job needs.
Do you only do AI?
No. AI is there to make the growth engine better, so the same team runs your ads, funnels, CRM and data around it.
Get started
Find out where AI pays in your business.
Pick whichever is easier. Same senior team, same audit, no commitment.
- Tell us where you areToday
Send the form, or a WhatsApp message with your website.
- We build your roadmap5 working days
Your team, your data and your opportunities, ranked by payback.
- We walk you through it30 minutes
The first agents and the 90-day plan, on one call.
Request your audit
Takes 2 minutes · No commitmentRather talk it through?Message the team directly on WhatsApp.Chat on WhatsApp
